Selling to large enterprises requires a unique approach, as it involves multiple decision-makers, long sales cycles, and complex negotiations. This course equips sales professionals with the strategies to manage high-value enterprise deals, navigate complex sales processes, and build long-term relationships with corporate clients. Learn to manage multi-stakeholder sales engagements, craft compelling value propositions, and close large deals effectively.

By the end of the course, participants will be able to:

• Understand the enterprise sales process and its challenges.
• Develop a strategic approach to handling complex sales deals.
• Identify key decision-makers and influencers in large organizations.
• Apply consultative selling techniques to uncover enterprise clients’ pain points.
• Craft compelling value propositions tailored to large organizations.
• Manage long sales cycles and multiple stakeholder engagements.
• Use negotiation tactics to secure favorable terms in enterprise deals.
• Implement account-based selling strategies for sustainable business growth

Participants enrolling for this programme will be required to have a minimum of 3 years’ professional experience. Participants who meet the programme requirement should pay the course fee and complete the enrollment form 2 weeks before the programme kick off date.

Requirements:

• Sales professionals handling high-value B2B transactions.
• Business development managers managing large accounts.
• Sales leaders overseeing enterprise sales teams.
• Consultants and solution providers involved in complex sales cycles.
• Entrepreneurs and executives selling to large corporations.

Prospective applicants who do not meet the programme requirement but want to join the programme should talk to a Career Advisor.