The Sales Performance Metrics and Analytics Course is designed to help sales professionals develop the necessary skills required to leverage sales metrics and analytics for improved performance. The training would be hands-on and would feature practical examples and real-life case studies to enhance the learning experience. At the end of the training, participants will be administered a project that involves analyzing sales data and presenting actionable insights.

By the end of the course, participants will be able to:

• Understand the importance of sales performance metrics and analytics for improving sales effectiveness.

• Identify key metrics for measuring sales success and link them to organizational goals.

• Develop skills to collect, track, and manage sales data effectively.

• Apply data analysis techniques and tools to identify trends, patterns, and actionable insights from sales data.

• Create compelling data visualizations such as dashboards and reports to communicate sales performance insights.

• Leverage sales data to identify areas for performance improvement and develop data-driven sales coaching and training strategies.

• Align sales metrics with organizational goals and ensure alignment throughout the sales organization.

Participants enrolling for this programme will be required to have basic computing skills. Participants who meet the programme requirement should pay the course fee and complete the enrollment form 2 weeks before the programme kick off date.

Requirements:

• Experienced individuals who manage sales activities in diverse fields

• Working professionals seeking to change career, job or industry to sales related field

• Individuals who meets the requirements and intend on starting a career in sales

• Mid to senior-level executives in any sector

Prospective applicants who do not meet the programme requirement but want to join the programme should talk to a Career Advisor.