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Selling is a skill area in which you never stop learning. Virtually everybody in sales today sells over the phone at least part of the time, but is it time for you to evaluate how you use the telephone and where it fits into your sales and marketing mix. The telephone can supplement, enhance and sometimes replace other means of marketing and selling, and it can dramatically increase your sales success. This Telemarketing workshop will help develop your communication, persuasion and negotiation skills so that every sales call is personalized to each prospect and each situation.
By the end of the course, participants will be able to:
1. Outline
Introduction to Telemarketing
Prospecting and Lead Generation
Mastering Telephone Communication
Developing Telemarketing Scripts and Presentations
Handling Objections and Closing the Sale
Follow-up and Relationship Building
Personalized Telemarketing Plan (Project)
2. Detailed Outline
Introduction to Telemarketing
What is Telemarketing and Its Benefits?
The Telemarketing Landscape in Today’s Business Environment
Setting SMART Goals for Telemarketing Campaigns
Ethical Considerations and Telemarketing Regulations
Prospecting and Lead Generation
Identifying Ideal Customer Profiles (ICPs)
Building Targeted Prospect Lists
Utilizing Various Lead Generation Techniques (Online Databases, Referrals, Industry Events)
Qualifying Leads and Prioritization Strategies
Mastering Telephone Communication
Overcoming Call Anxiety and Building Confidence
Effective Call Opening Techniques and Greetings
Active Listening Skills and Building Rapport
Professional Telephone Etiquette and Phone Presence
Developing Telemarketing Scripts and Presentations
Introduction to Telemarketing Script Writing
Crafting Engaging and Informative Sales Pitches
Highlighting Value Propositions and Benefits
Adapting Scripts to Different Customer Situations
Practice Calls and Role-playing Exercises
Handling Objections and Closing the Sale
Identifying Common Telemarketing Objections
Utilizing Objection Handling Techniques (The Listen-Acknowledge-Respond-Solution (LARS)
Method)
Building Value and Overcoming Resistance
Effective Closing Techniques for Appointments and Sales
Follow-up and Relationship Building
Importance of follow-up in telemarketing and sales
Building long-term relationships with prospects and customers
Leveraging CRM systems and tools for effective follow-up
Personalized Telemarketing Plan (Project)
Assessing current telemarketing practices and identifying areas for improvement
Creating a personalized telemarketing plan for achieving sales targets
Setting goals, objectives, and timelines for implementation
Participants enrolling for this programme will be required to have basic computing skills. Participants who meet the programme requirement should pay the course fee and complete the enrollment form 2 weeks before the programme kick off date.
Requirements:
Prospective applicants who do not meet the programme requirement but want to join the programme should talk to a Career Advisor.
The Telemarketing training approach employs hands-on learning, which imparts the skills required for specific job roles.
The Telemarketing course provides up to 4 months of internship while working on real work projects, which adds expertise and verifiable work references in the resident country.
The Telemarketing course assists participants in securing a job through the development of a professional profile and job prospecting.
The workshop focuses on improving telephone sales skills by developing communication, persuasion, and negotiation techniques.
Despite advancements in other marketing channels, telephone sales remains a valuable tool. This workshop helps participants evaluate their current phone usage and optimize its effectiveness within their overall sales and marketing strategy.
Participants will learn how to personalize each sales call, enhancing their communication and increasing their chances of sales success.
Piston and Fusion offer the Course as Classroom in Lagos and Virtual Online Class in other states in Nigeria. See dates and fees for classroom and virtual online class
₦120,000
₦150,000
₦170,000
₦200,000
Virtual Only
with final grading
Available at N30,000
X
X
X
X
-
-
CV Development | LinkedIn Optimization Available at N5000
₦120,000
₦150,000
₦170,000
₦200,000
Virtual Only
with final grading
Included in Package
X
X
X
X
Exam Application
Job Alerts
CV Development | LinkedIn Optimization 1 Package Included
₦120,000
₦150,000
₦170,000
₦200,000
Classroom & Virtual
Flash Drive (PDF)
Flash Drive (PDF)
Hard Copy
with final grading
Available at N30,000
Tea Break
Lite Lunch
X
Notepad & Pen
Exam Application
Job Alerts
CV Development | LinkedIn Optimization 1 Package Included
₦120,000
₦150,000
₦170,000
₦200,000
Classroom & Virtual
Hard Copy & PDF
Flash Drive (PDF)
Hard Copy & PDF
Review & grading
Included in Package
Maxi Breakfast
Maxi Lunch
Back Pack
Notepad & Pen
Exam Application
Job Alerts
CV Development | LinkedIn Optimization Both Package Included
This programme is designed for executives tasked with igniting innovation within their organisations, or who seek to create innovative solutions to a major challenge.
We help you decide if this course is a good match for your career. We can also help you plan and develop a career path.